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Product know how – Informing the consumer

Hall Forum

February 5, 2016

13:00 - 14:00

Hallenforum: Kleiner Stern

A lot has happened at the point of sale. Retailers are making great efforts to train their staff. But the problem remains that many consumers are not familiar with many fresh products and have no idea how to prepare them. How can we change this situation?

Contact person:

Kaasten Reh, Project Director, Fruitnet Media International GmbH

Keynote Speaker:

Edouard Balaÿ, Consultant Senior, Co-founder and CEO,

Katja Kamp, Looije Tomaten B.V., Niederlande